GWI Tips for Using the Internet

GETTING YOUR BUSINESS ON THE WEB
It's all in the Name

Have you been thinking about getting your business on the web? Do you have a business website set up under your personal Internet access account and find that customers have a difficult time finding you? The first step to getting your business noticed on the web is the Domain Name.

What is a Domain Name?

Your domain name is your business' address on the Internet. It's how people find you. Keep it short and catchy and your customers will remember it. Ideally, the name you select closely represents your company's identity. For examply, if your name is Betty's Cookies, you want your domain name to be "bettyscookies.com."

What does a Domain Name do for my business?

Like any brand name or logo, your domain name represents your business identity. Your customers recognize, remember and associate your domain name with your products or services. Customers find you on the web by typing "yourcompany.com."

Your domain name is portable, so if you ever have to physically move your business you don't have to change your domain name and notify your customers. Your domain name provides you with a permanent Internet address.

Your domain name also lets you utilize email addresses for each person in your company: person@yourcompany.com. Every email reinforces your business identity on the web.

So how do I get my Domain Name?

Getting your domain name is easy. Simply go to our Domain Name section and you can do everything from there. You can look up potential domain names and register your choice online through GWI. We can provide you with all the services you need to get your website up and running.

To find out more about getting your business online visit our Advanced Services section, email our Sales Department, or call us at 1-866-494-2020.

Published: gwi.netletter, Spring 2001.